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How to Spy on Your Competition & Steal Their Secrets

Cision

On Facebook, Twitter, YouTube, and all those other social networks. Twitter: How many followers do they have? Are they using Twitter for “calls to action?” A great example of a blog that innovated and modeled its content creation and marketing is Movoto, a real estate services company. The Key Steps.

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

A lot has changed over the last 12 years — Forsythe is now director of editorial video at McClatchy — with many newsrooms, including McClatchy’s, wanting their journalists to shoot video, find photographs, incorporate infographics and more into their work when they can. Learn Valuable Insights From Journalists Around the World!

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Social Media Marketing for Complete Beginners

ReimaginePR

It’s called the cover photo, and most brands fail to fully optimize this real estate. Get Started on Twitter. If You’re Just Getting Started: Twitter is known as the water cooler of social media. On Twitter, it’s a good idea to follow a lot of people. Twitter is an open and fast-moving conversation.

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

On Facebook, Twitter, YouTube, and all those other social networks. Twitter: How many followers do they have? Are they using Twitter for “calls to action?”. A great example of a blog that innovated and modeled its content creation and marketing is Movoto, a real estate services company. Cool infographics.

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PR Agency Best Practices for Common Content Roadblocks

Beyond PR

Verbiage like “Company Y, the world’s largest leading thought-leader in innovative, robust, ground-breaking thoughts, and world record holder for dynamic, out-of-the-box records, announces…” is often better served in a boilerplate than the first paragraph, which is precious real estate for grabbing attention.

Agency 40
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Our PR Agency's Secrets For Top-Performing Resumes

MaccaPR

Real-world experience beyond the classroom. This is unnecessary and takes up valuable real estate on your resume that could be used for more relevant information (i.e. Think: A simple infographic about you). Include links to online profiles, such as LinkedIn and Twitter.

Agency 48
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What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

Dan Winters, anchor of NBC-affiliate WHO-TV, was the winner with highest level of engagement via Twitter and Facebook (he even updated his cover photo with an image of the actual race). The winning celebrity was chosen by how much engagement they gained from their posts about the Duckathlon and the Duck Derby. What a Duck Can Do.