Remove Financial Remove Interviews Remove Marketing Remove Trade Shows
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The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

However, like every industry, the public relations side of marketing can be tricky territory for newcomers or marketing professionals who lack media relations experience. If you’ve arranged an interview or provided a sample, it’s OK to offer your help, but asking for coverage could backfire.

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Don’t Let Breaking News Steal Your PR Thunder

ImPRessions - Crenshaw Communications

Truly catastrophic events like the terrorist attack on 9/11 or key events during the 2007 financial crash, have ramifications that make PR considerations recede in comparison. (I Journalists are instantly reassigned, interview opportunities dissolve, and your story is suddenly yesterday’s news. Consider a media exclusive.

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GigaOm Crash? Houston, We Have a Bigger Problem

Flack's Revenge

I share more of what I learned, and offer takeaways for B2B tech PR and marketers below. Colleagues and coworkers compared notes and shared info – my good friend Judy Gombita sent this exit interview of Matthew Ingram, from Columbia Journalism Review. Financial services firms worship them. Houston, we Have a Problem.

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What is Technology PR?

5W PR

Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. PR specialists pitch stories, arrange interviews, and share press releases to secure positive media coverage for the company or its products.