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From May to Balding: lose yourself

Mark My Words

Showbiz journalist Ginny Dougary claims Clare Balding’s PR team took heavy-handed liberties with her interview copy, removing unflattering sections and inserting self-promoting fluff. Whatever the truth the case illustrates a perception of what showbiz journalism has become. The saga of #Baldingate continues to rage.

Film 83
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From May to Balding: lose yourself

Mark My Words

Showbiz journalist Ginny Dougary claims Clare Balding’s PR team took heavy-handed liberties with her interview copy, removing unflattering sections and inserting self-promoting fluff. Whatever the truth the case illustrates a perception of what showbiz journalism has become. The saga of #Baldingate continues to rage.

Film 60
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Behind the Headlines With Adriana Stan

Cision

In this interview, Adriana discusses the nuances of promoting media brands, the evolving role of social media in media relations and how to adapt your public relations strategy to the changing media landscape. I’ve always been an avid consumer of journalism and loved writing. What drew you to the field of public relations?

Fashion 120
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PRoust Questionnaire: José Manuel Velasco

PR Conversations

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). For that matter, I don’t know why I felt at a young age the “call” of journalism, as there was no family tradition in this type of career. Why do you work in PR?

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PRoust Questionnaire: Helen Slater

PR Conversations

Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner? To leave the field of interior design and go into journalism–that eventually led me into PR. A detour into interior design led to journalism in radio and print for around 10 years, before landing in PR. No, not really.

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PR in 2015: The Trouble with Authenticity

Mark My Words

Beyoncé , rated as 2015’s most powerful female musician, hasn’t given an interview since 2013. Closer to home, the face (and facial hair) of Authenticity Politics Jeremy Corbyn is rewriting the rulebook by shunning headline interviews on Today and Marr in favour of ragtag rallies and vegetable shows.

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A Marketing to Media Translation Dictionary For Journalists Turned Content Marketers

Contently - Strategy

Meanwhile, a media company like Hearst might publish a feature article in the print edition of Esquire magazine, and the sole “point” of that article might be “make the reader feel like they really get Chris Evans.” ” You technically interview people at your company and write Q&As. Data-driven.