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When A Small Business Has A Big (PR) Advantage

ImPRessions - Crenshaw Communications

Even a tiny company can challenge competitors for customers, employee talent, and visibility. ” This applies to the media who cover business, whether they’re on the SMB beat or not. And an SMB located in a smaller city is far likelier to attract the attention of local press than a behemoth.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Employee communication will continue to be a major focus for many CCOs. Data-driven strategy will increase in importance for employee communications. Local news and indy journalism more trusted. “I

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PR Rock Stars: Boston Scientific’s Amanda Gebhard

Communications Conversations

Whether it’s employee relations issues that surface on social media or talent acquisition social strategies, there is a clear disconnect between the teams that typically work on social media (in marketing or communications) and HR. You mentioned at the last SMB that you’d love to get your hands on some Snap Spectacles.