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When A Small Business Has A Big (PR) Advantage

ImPRessions - Crenshaw Communications

Small businesses today are empowered through digital technology. There was a time when starting a business was expensive and intimidating, requiring legal and accounting help, office space, and a friendly banker. Technology is a great equalizer for a business. Here are some reasons why.

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How to Leverage Emotions to Boost Digital PR

Cision

Unveiling surprising facts or data can also make your online PR content go viral. From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign. This unique approach has enabled Lendistry to create an intimate bond with their consumer base and local community as well.

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How to Prepare a PR Crisis Plan

Prohibition

In today’s world, a negative story about your brand or organisation could go viral in an instant. Your employees and stakeholders could be made to look incompetent or immoral. Something that could seriously damage your business but also has the potential to be resolved favourably if you respond correctly.

Crisis 62
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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

This show is basically focused on providing a voice to the small business community. It’s been really kind of a great small business movement here in South Orange County. But there’re other things that are happening which could cause businesses, situations that they’re not prepared for.

Crisis 78
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The Top 50 Social Media Influencers on Twitter

Cision

He helps businesses grow their revenue. 7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. He was one of the Apple employees originally responsible for marketing the Macintosh in 1984. CEO of Likeable Local. . — Kristi Hines (@kikolani) August 20, 2015.