Sun.Mar 20, 2022

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4 ways that video marketing boosts your brand

Agility PR Solutions

Looking for ways to strengthen your brand’s reputation in the world? Consider video marketing. Consumers are more easily influenced by video than any other marketing method. In fact, 70 percent of YouTube viewers acknowledged making a purchase after being introduced to a brand on the platform. Here are 4 reasons video marketing will give your […].

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Going Sustainable When it Comes to Fashion - Fast vs Slow Fashion

Inbound PR

At the beginning of the year, I promised myself to go slower. That promise relates to clothes, shoes and accessories as well - either through 'slow fashion' or simply making a lot more conscious decisions about the things that I buy to wear for myself or my family (if at all). Why am I making this decision? Because 'make, waste, dispose' is the premise of fast fashion and it doesn't fit with my sustainability beliefs and zero-waste efforts.

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How public companies are preparing for increasing demand for high quality ESG disclosures

Agility PR Solutions

New research from Deloitte shows that companies are working toward more reliable—and timely—data, with investments in technology, controls design and implementation resources, and a robust, integrated strategy to meet the growing expectation for high quality ESG reporting information. While the market continues to demand transparency, more than half of senior executives (57 percent of survey […].

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Most companies ill-equipped to meet changing business needs—how to be more responsive

Agility PR Solutions

According to new research from Randstad USA and its advisory services arm Celerity, just 15 percent of respondent firms could be considered highly responsive to the rapidly changing business landscape. The new study, conducted by Forrester Consulting, found that few companies have made significant improvements to better connect with customers, overcome internal silos and rework talent and […].

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.