Fri.Dec 08, 2023

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Forward Planning and the 2024 U.S Election

Onclusive

In the run-up to the 2024 U.S. election, it is vital that communications professionals understand the media landscape surrounding the candidates, the issues and the events happening across the country. This is where AP Planner is an invaluable tool. The forward planning database includes information about upcoming candidate events and organized debates.

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This Year, Consider Skipping the Holiday Cheer

PRSay

As we head into December, many organizations have started moving into the holiday season, complete with decorations throughout the office, ugly sweater parties and forced joyful messages. For leaders, encouraging holiday spirit in the office is unnecessary. And this year, it might even be inappropriate. Your most important audience — your people — may not be in the mood.

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Forward Planning and the 2024 U.S Election

Onclusive

In the run-up to the 2024 U.S. election, it is vital that communications professionals understand the media landscape surrounding the candidates, the issues and the events happening across the country. This is where AP Planner is an invaluable tool. The forward planning database includes information about upcoming candidate events and organized debates, along with events that can have an influence on the main issues that impact the electorate.

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5 Common Themes of Concern for Businesses Today

Inbound PR

What was the best thing about November? To me, it was the World Forum events we run across Europe at ServiceNow. We welcomed over 5,000 customers and partners in four locations: London, Frankfurt, Paris and Rotterdam. The exchange was incredible! There was so much learning on stage and off stage while networking. Reflecting on the discussions, the main conversations were around 5 key themes which we covered in the main keynotes of each event.

Brand 102
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Technical Blog: How to migrate >1 million journalists

Presspage

Migration automation It won’t come as a surprise that we didn’t manually scoop over all those contacts and other data points. That would be a bad idea not just because of time reasons, but also because manual processes inevitably introduce inconsistencies, or even mistakes. So the first thing our developers did was build a system to run the sequence of steps needed for a migration in an automated fashion, based on Airflow.

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Lessons Learned From Successful Life Science PR Campaign

The Hoyt Organization

Life science is a highly regulated and diverse field that evolves constantly. As a result, life science companies find it challenging to cut through the noise and reach their target audience, differentiate themselves, and keep up with the rapid pace of innovation in this field. Case in point, when Genomic Life approached The Hoyt Organization, they faced the challenge of informing their target audience of the importance of genetic testing.