Digital PR Report Storytelling Viral 
The Proactive Report
DECEMBER 26, 2022
Storytelling: Telling a story that resonates with your target market is essential if you want to cut through the noise online. Reporters and media are looking for content and TikTok is providing it. So, it is no wonder that 89 percent of marketing professionals report using videos as a marketing tool. Video trends for 2023.
Presspage
OCTOBER 24, 2023
With the advent of social media, online reviews, and instant news dissemination, PR’s role has undergone a significant transformation. In today's dynamic digital landscape, the value of a positive online presence cannot be overstated. 72% of PR specialists say storytelling is their most important skill set - and they’re not wrong.
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