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Digital PR Measurement Lessons from News Analytics

The Proactive Report

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. Here are some of the key findings: Major Enterprise Stories. Currently only 1% of news content is about major enterprise.

Analytics 100
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Digital PR Measurement Lessons from News Analytics

The Proactive Report

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. Here are some of the key findings: Major Enterprise Stories. Currently only 1% of news content is about major enterprise.

Analytics 100
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Pump and Dump: Fake Press Releases Crossing the Wire [PR Tech November]

Sword and the Script

Agility is having an impact across the business: “Our Agility SaaS platform has allowed us to build a core capability in SaaS sales and marketing as well as SaaS enterprise software development and product management. These allow PR to “showcase earned media coverage in customizable, branded digital PR measurement reports.”.

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How PR Pros Can Build Epic Personal Branding For Corporate Leadership

Rock the Status Quo

Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. Plus, it’s a great launch point into digital PR tactics, if online visibility is something new to you.

Corporate 100
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5 Evidences that You’re Not Ready for Press

Lauri Pehar Borsh

It may be remarkable or even breathtaking, it could even be the beginning of a multi-million dollar enterprise! Your product may be perfectly brilliant but without revenue the media will view it as a hobby not an enterprise. You have created a product or service that none or few have yet to pay you for. You do not have any followers.

article thumbnail

5 Evidences that You’re Not Ready for Press

Lauri Pehar Borsh

It may be remarkable or even breathtaking, it could even be the beginning of a multi-million dollar enterprise! Your product may be perfectly brilliant but without revenue the media will view it as a hobby not an enterprise. You have created a product or service that none or few have yet to pay you for. You do not have any followers.