The Proactive Report
FEBRUARY 22, 2016
Here are some of the key findings: Major Enterprise Stories. The biggest payoff for news publishers would be to produce more high-value major enterprise stories. Currently only 1% of news content is about major enterprise. PR lesson: If your client or brand is a major enterprise, look for newsworthy topics to pitch to the media.
The Proactive Report
FEBRUARY 22, 2016
Here are some of the key findings: Major Enterprise Stories. The biggest payoff for news publishers would be to produce more high-value major enterprise stories. Currently only 1% of news content is about major enterprise. PR lesson: If your client or brand is a major enterprise, look for newsworthy topics to pitch to the media.
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The Proactive Report
APRIL 6, 2021
The digital revolution has been changing the practice of PR for some time now. My first class on digital PR and social media launched more than 10 years ago. Most PR practitioners now feel comfortable with social media, but some of the more technical aspects of digital PR still cause their eyes to glaze over.
The Proactive Report
JANUARY 13, 2016
A new study from Skyword and Researchscape International found that the majority of enterprise marketers have yet to take all of the steps necessary to set their departments up for success. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals.
The Proactive Report
JANUARY 13, 2016
A new study from Skyword and Researchscape International found that the majority of enterprise marketers have yet to take all of the steps necessary to set their departments up for success. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals.
The Proactive Report
JANUARY 13, 2016
A new study from Skyword and Researchscape International found that the majority of enterprise marketers have yet to take all of the steps necessary to set their departments up for success. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals.
Stephen Waddington
MARCH 24, 2021
However, the growing confusion between digital PR and influencer marketing is leading PR agencies to move away from this ban at the risk of increasingly frequent ethical issues. Katie De Cozar, PRCA Technology Group Chair and Head of Enterprise Technology, CCgroup 4. Who would you work for?
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