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Will quality journalism become extinct?

PR in High Definition

Other papers with significant readerships, like The Financial Times, The Wall Street Journal and the Daily Telegraph, have followed suit with paywalls. However, gone are the days of large press conferences and standard press releases being sent en masse. After The Times put up its paywall it lost 87% of its traffic.

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How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

.: The Proven Path From Blank Page To Published Author Everybody Writes: Your Go-to Guide to Creating Ridiculously Good Content How To Write Your Book Without The Fuss: The definitive guide to planning, writing and publishing your business or self-help book My Grammar and I (Or Should That Be 'Me'?): Check all footnotes. Further and farther.

Writing 83
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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

The first model is publicity or press agent, the second is public relations information model, the third asymmetric persuasion, and the final one — the two-way symmetrical model — has become accepted as a formal definition of best practice for communication in Western markets between an organisation and its audiences.