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This Is How PR Influencers Think You Should Be Using Data

Onclusive

You weren’t hired to be a yes-person; your company or client hired you to think critically and iteratively evolve your PR strategy based on observed wins and fails. Consider the size of your company when deciding how to measure PR effectiveness and whether or not you’re in need of a SaaS tool for PR attribution.

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Where Do You Find Data For PR Storytelling?

ImPRessions - Crenshaw Communications

A good omnibus is a solid way to inform thought leadership content or to grab relevant data to attract media interest. If you’re a cybersecurity firm, a 1000-person survey conducted after a public security breach may show behavior change, persistent sloppy password habits or new attitudes about smart home devices.

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How to find a 10x Marketer, Part 1: Introduction

Shift Communications

As the Digital Marketing and Data Driven PR environments become more competitive, your goal should be staying one step ahead of your competition. You have all the latest tools, read all the industry publications, and know all the big players. Now you need a team to work harder, better, faster, and stronger. Easy, right?

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How to find a 10x Marketer, Part 1: Introduction

Shift Communications

As the Digital Marketing and Data Driven PR environments become more competitive, your goal should be staying one step ahead of your competition. You have all the latest tools, read all the industry publications, and know all the big players. Now you need a team to work harder, better, faster, and stronger. Easy, right?