Remove Customer Service Remove Small Business Remove Social Media Remove Viral
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How to Prepare a PR Crisis Plan

Prohibition

In today’s world, a negative story about your brand or organisation could go viral in an instant. Your customers could make their displeasure known on your Facebook page and Twitter feed. Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc.

Crisis 62
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More About Customers – Love On ‘Em, Talk To ‘Em

PR Fuel

Zappos is more well-known for their great customer service, going out of their way to make their kings feel like part of the team. These stories weren’t pushed out by the companies themselves (though Zappos CEO Tony Hsieh includes it in his speeches on customer service); they spread organically throughout the web via word of mouth.

Survey 45
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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

Part of our goal is to bring you great content and guest speakers every day so that you can get some great ideas about how to guide your business through this alternative universe that we’re all living through. This show is basically focused on providing a voice to the small business community.

Crisis 78
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5 Evidences that You’re Not Ready for Press

Lauri Pehar Borsh

You do not have to become a viral sensation to be successful! However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Build a social media following. Do not simply “sell” on social media.

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5 Evidences that You’re Not Ready for Press

Lauri Pehar Borsh

You do not have to become a viral sensation to be successful! However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Build a social media following. Do not simply “sell” on social media.

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The Top PR Threats To Your Company’s Reputation

ImPRessions - Crenshaw Communications

Some argue that presidential tweets might actually be good for business, even when they’re negative, and recent evidence bears that out. For a startup or small business, a sudden wave of negative coverage can be fatal. Even the hijacking of a brand’s social media account can be damaging.