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Behind the Headlines With Alan Caldwell

Cision

In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. What are your secrets for crisis communication success? What do you see as the biggest communication challenges facing brands today?

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California State University San Marcos: a textbook case of crisis preparation

Presspage

In the last session we came together and discussed the issues that came up that needed to be solved, so we could address those in advance of an actual campus emergency” In addition to simulation exercises across the crisis response team, the PR team also formalized their own internal processes in preparation for crises.

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Follow These 4 Steps When Managing a Crisis

PRSay

Signal AI is a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. This is the time for communications professionals to step up and take control. You manage the crisis and you manage it well. You manage the crisis and you manage it well. Here are four tips that will help manage the crisis: 1.

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5 tips to get you through a crisis using social media

Presspage

Among the many communication tools that can be used during a crisis, social media is one of the most important ones because it offers the opportunity for an immediate, concise, and far-reaching response. The question remains – will using social media in crisis communication deliver you an advantage?

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2010s: The decade defined by impact

Karen Freberg

I would have never imagined this would become one key part of my brand and reputation in the industry and academy. Worked with the PR and social media team on influencer marketing, crisis communication, and social media measurement. I am proud to say – in 2019 – It is *still* the most downloaded article from PRR.

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Current (and future) of PR scholarship and research

Karen Freberg

However, when it comes to certain areas like crisis communication, social media, and now influencer marketing – yes. By the way – it was a follow up study to their most downloaded article from the journal 10+ years running in the journal. More specializations and disciplines have cited and credited work done in PR.

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Vendors are starting to show new use cases for AI in PR [PR tech sum no. 49]

Sword and the Script

AI hunts bias in a new “media war room” by Israeli startup Propel Propel, an Israeli startup that’s building out an all-in-one PR platform, has packaged its software into an offering it’s calling the “Media War Room” that leverages AI for managing crisis communications. The first “finding” in the report?

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