PRSay

APRIL 19, 2016

A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. Here are some of my “go to” linked tactics that almost always get pulled out of the Wax Marketing IMC toolkit, particularly when a campaign is in trouble.

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Communications Pinterest Reddit Radio 79

Cision

JANUARY 14, 2016

Facebook and Twitter come to mind when someone mentions social media marketing. The fact is, both of these networks can prove to be worthless from a marketing point of view, particularly if you are a small business and your service or product isn’t too exciting. Moosa Hemani is an SEO consultatnt at SEtalks.com.

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Marketing Pinterest Mobile Social Media 120

Solo PR Pro

SEPTEMBER 16, 2014

That means we’ve hashed out client projects on Hipchat and What’sApp, Basecamp and Podio, Skype and GChat, texting and Facetime. For example, one month we may be very focused on media relations, the next month we’re providing support for an event and the following month we might be working on a content marketing campaign.As

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Skype Transportation eBook Twitter 77