The Proactive Report

DECEMBER 24, 2014

Seems like every year we hear this year is going to be the year of mobile. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. Mobile platforms – smartphones and tablets – now account for 60% of total digital media time spent, up from 50% a year ago.

Mobile 201

Mobile Strategy Web Consumer 201

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts. For maximum impact on engagement metrics across target audiences-groups, consider crafting top-tier educational content explicitly tailored to resonate with their interests and unique challenges.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

The Proactive Report

JULY 23, 2018

According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. But it’s still an emerging tactic and far too many companies are “flying blind” – just pumping out content without any strategy. News Content and Search. Owned Links.

Google 113

Google Guidelines Web B2C 113

Cision

MAY 29, 2017

These useful insights can be used to target content and advertisement campaigns and ensure better lead generation. Content discovery has become even more important for brands as consumers prefer information on their mobile devices rather than on their PCs and laptops. Offer Users Quality Content. billion in 2014 to 2.17

How To 129

How To Content Marketing Engineering Advertising 129

Beyond PR

MAY 30, 2017

These useful insights can be used to target content and advertisement campaigns and ensure better lead generation. Content discovery has become even more important for brands as consumers prefer information on their mobile devices rather than on their PCs and laptops. Offer Users Quality Content. billion in 2014 to 2.17

How To 40

How To Engineering Content Marketing Advertising 40