Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Plus, these programs support Gini Dietrich’s PESO Model (paid, earned, shared and owned media).”. Grace Platon , Communications Strategist, Communicate Grace , LLC .

Marketing 215

Marketing Content Marketing Social Media Employee 215

Shift Communications

JANUARY 2, 2017

The most cutting-edge public relations and media relations professionals will be investigating the forefront of artificial intelligence and how it can be used to generate massive amount of relevant content. How can we use data, analytics, and algorithms to achieve awareness at scale?

Trends 83

Trends Publicity Analytics Software 83

Prohibition

FEBRUARY 14, 2023

Tech PR can also help to differentiate a technology company from competitors, position them as a thought leader, and create a positive brand image. Strategies used in tech PR include thought leadership, social media management, strategic partnerships and community engagement, content marketing, media relations , and influencer marketing.

Strategy 62

Strategy Brand Branding Technology 62