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What is Tech PR? PR strategies that sell your tech brand

Prohibition

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience.

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What’s the New “Norm” for B2B Marketing?

Shift Communications

At SHIFT we’re big proponents of data-driven PR. Living on the B2B side of the house, I’ve been thrilled by the enthusiasm we’re seeing for deeper understanding on how these elements play into our PR programs and the RFP’s we’re receiving. Here are my findings: Marketing Technology.

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3 Reasons Small Business Needs Social Media

Shift Communications

Making this connection can take many forms, from simply “liking” a customer’s feedback on your page to celebrating one of your employees’ accomplishments. This very real, human connection does wonders for attracting and keeping patrons of your business.

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3 Reasons Small Business Needs Social Media

Shift Communications

Making this connection can take many forms, from simply “liking” a customer’s feedback on your page to celebrating one of your employees’ accomplishments. This very real, human connection does wonders for attracting and keeping patrons of your business.

article thumbnail

3 Reasons Small Business Needs Social Media

Shift Communications

Making this connection can take many forms, from simply “liking” a customer’s feedback on your page to celebrating one of your employees’ accomplishments. This very real, human connection does wonders for attracting and keeping patrons of your business.