ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

Today, PR strategy is often informed by data insights. PR teams use data tools and platforms to glean patterns and insight from media coverage, measure audience engagement, and quantify campaign performance. The post What PR Teams Love Right Now: Valentine’s Day Edition appeared first on Crenshaw Communications.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

The Proactive Report

DECEMBER 27, 2017

However, only 31% have a documented strategy. Data Driven PR. As you can see from the content strategy, it’s all about the data. And every part of your PR plan should be data-driven now. That is a pure communication function right there. Content strategy.

Trends 124

Trends Data-Driven PR Data System 124

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Here are some compelling reasons why tech PRs should embrace the trend. 5 reasons to embrace data-driven PR. Data-driven pitches win points with journalists. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189