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Guest Post: How Social Media Has Helped Me in The Process of Declaring a Major

Deirdre Breakenridge

Defining your personal brand will result in a self-assessment. The practice of defining your personal brand on social media is key, no matter what your intentions are. Personal branding is the process of marketing yourself through your career, personality, values, etc. as a brand. First, evaluate your personality.

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AMA Q&A: Marketer’s Confidence, Leadership Opps & Pokémon Plays

wiredPRworks

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. 55% Able to preserve brand consistency as marketing goes digital. AMA CEO Russ Klein Marketer’s Confidence Interview. When it’s so conspicuous for a brand, you begin to see diminishing returns. What sounds familiar?

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How to Create Your Content Strategy From Scratch

Contently - Strategy

Any brand can increase awareness here or there, but the ones that stand out over time have a plan in place to guide smarter decision-making. There is no grand solution that every brand can copy to triple their revenue. When I work with large technology companies, all they want to do is reach the CMO.

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