Lockdown lovehandles? Simon says, curb heuristic impulses and guard your reputation
PR in High Definition
JUNE 25, 2020
Why do we reach for the same brand in the supermarket? I’ve read a lot of content online, attended many webinars and researched many topics via Google. Given the ‘follow factor’ of the unconscious opinion, it’s made me realise that what other people say about you, your product/service or your business is the most powerful trigger.
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