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3 (relatively) easy ways to get your brand started on TikTok

Communications Conversations

However, despite TikTok’s immense success the last year or so, we haven’t seen brands adopt TikTok anywhere close to “en masse” just yet. Instead, we’ve seen very few brand case studies so far. This isn’t surprising considering the following factors: Brand social teams are already taxed.

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Bringing the past back to life – CEWE Life in Colour Campaign

Prohibition

Here at Prohibition, we love getting our creative juices flowing when planning feel-good campaigns that drive results for our clients. The initiative helped shed light on what life was like prior to colour photography and film being introduced en masse in the 1970’s. CEWE Life in Colour Campaign.

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Kerry Sheehan on the slow march of AI in PR

Stephen Waddington

Other professions such as finance, banking, law and accountancy are upskilling en masse. I started by reading and looking at videos on the web. It also induces being part of creativity in AI groups. If we are the ones to support business, organisations and brands build trust, we must address the knowledge gap fast.

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Who talks to (and about) colleagues like that?

PR Conversations

And even though employee “advocacy” is a new term used for programmed engagement, “activating” staff or encouraging their ”gamification” move them in “social” speak to a new type of en masse command-and-control that is downright creepy. As Kirstene Stewart states, “Homogeneity is a creativity killer.”