Stephen Waddington

JANUARY 12, 2019

I’m en route to York on LNER for lunch with my daughters today. PR Careers: How to get a job in PR Sarah Stimson has published her annual list of intern opportunities in the top UK PR 150 agencies with support from CoverageBook. Sarah’s book How to get a job in PR is also worth looking out. Something new for 2019.

Case Study 62

Case Study B2B Healthcare Energy 62

Stephen Waddington

AUGUST 27, 2018

Four Models of Public Relation In 1984, James Grunig and Todd Hunt published the Four Models of Public Relations as part of their book Managing Public Relations.[i] It sought to explore how public relations could evolve from a tactical craft that broadly focused on publicity and media relations to become a management discipline.

Communications 60

Communications Analysis Web Handbook 60

PR Conversations

APRIL 21, 2016

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications. Stage-managing communications to internal performers and audiences.

Employee 40

Employee Internal International Corporate 40