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How to Implement a Project Management Workflow for a Link Building Team

Buzzstream

When I got promoted to SEO account manager at my previous digital marketing agency, besides all the excitement, I knew it would be a new challenge to create strategies involving Digital PR, Content, Design and other teams on top of my usual SEO work. Other team members can see the outreach status and leave notes.

Software 151
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How to be a PR Pro Without Losing Your Soul

ZudePR

A searingly honest account of how to succeed in this artistic profession. How to be a graphic designer without losing your soul. Similarities to PR. And the more I read the more I realised that a graphic design consultant’s life bears an uncanny resemblance to that of the PR man/woman/pro. Warts and All.

How To 65
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How to Build a Marketing Tracking and Reporting Process

PR 20/20

But when you’ve got access to everything, how do you parse out what’s important? How do you implement the tracking and reporting that is going to get you closer to reaching your goals? But if data is everywhere and easily attainable, how do you unearth what’s important? Yet here we are, working in the digital age of marketing.

Report 52