Banking Communications Public Affairs Reputation 
Cision
SEPTEMBER 14, 2016
Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media. The International Association for the Measurement & Evaluation of Communications (AMEC) has a new Integrated Evaluation Framework that offers a clear, focused process to help you quantify impact.
ImPRessions - Crenshaw Communications
JANUARY 11, 2021
In the wake of the shocking violence last week, that may be starting to happen, and there’s a role for PR and corporate communications. But it’s now America’s reputation that’s on the line, and the right messaging isn’t enough. Still others, including Bank of America, Ford Motor Co. CVS Health Corp.,
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Stephen Waddington
JUNE 28, 2018
We know one of the greatest challenges for PRs and communicators is getting an up-to-date and informed 360 degree view and perception of the brands they work on. The challenge of context and communication Imagine being at the centre of the turmoil surrounding TSB at the moment. By Joanna Arnold. And those who are hostile.
Beyond PR
SEPTEMBER 26, 2016
Seen as savvy multitaskers, public relations professionals have quickly and efficiently adapted with the evolving communication landscape. More than 53 percent of public relations professionals state that measurement is their biggest skills gap. But why can’t they accurately prove the value of their efforts?
Sword and the Script
AUGUST 2, 2016
During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. I’ve served in Army Public Affairs for nearly 17 years now.
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