10 Do’s And Don’ts For Better PR Ideas
ImPRessions - Crenshaw Communications
MARCH 31, 2017
Don’t be afraid to trot out the tried and true. In B2C PR, the tried and true tactics are often smart to pursue. In B2B PR, a strong point of view on an industry problem, a compelling vision for the future, or a prediction can be winning thought leadership ideas, with the right packaging. Do work backward.
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