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Interview with Entrepreneur Evan Mendelsohn, Co-Founder of Tipsy Elves

Deirdre Breakenridge

DECEMBER 15, 2014

I was familiar with search engine optimization (SEO) and social media. Not only can you buy Christmas sweaters on Tipsy Elves, but you can now also buy jumpsuits, college sweaters, t-shirts, and other fun and unique apparel items. When you first launched, how were you using PR and marketing to promote your website?

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How to Improve Your Social Media Targeting

Cision

JULY 26, 2017

According to SEO expert Andrew Bruce Smith, only 6 percent of Twitter users are active on any given day. Its capability for paid social targeting may surprise you, however. Organic Reach (or, how well can I reach my current followers/fans?). Seasonal (type of shopping) -> (Fall, Spring, Summer, Winter).

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