Remove Analytics Remove Blogging Remove Product Launch Remove Trade Shows
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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Trade shows can be an endless sea of opportunity, engagement, and information. When it comes to amplifying your trade show presence, an online press kit is one of the best ways to house your content riches , and a multichannel marketing strategy will provide your audience with plenty of paths to this jackpot.

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Are Facebook Ads Any Good for B2B Marketing?

Sword and the Script

If people on Facebook engage your content, Facebook will show it to more people. However, if the community hides or unfollows a brand (you can see this in the analytics), as they are likely to do with a hard-sell, it’s virtually impossible to get them back again. This is how a little paid promotion can earn a little extra organic lift.

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What is Technology PR?

5W PR

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. This is especially effective for consumer technology products.

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12 Months of Content Marketing For 2018

Cision

Editor’s Note: This post was originally published on PR Newswire’s Beyond PR blog. Next year, don’t let it come to that. ” as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get.

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12 Months of Content Marketing

Beyond PR

as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get. February: Strategize Your Blog Content for the Future. A lot of businesses come up with blog topics in the moment rather than planning in advance.