Onclusive

AUGUST 30, 2023

With a competitor and risk analysis tool, you can easily figure out who’s best to talk to with the ability to identify target influencers and audiences within mainstream and social media. Swift and thoughtful responses to negative feedback can help in managing and mitigating potential reputation crises.

Brand 195

Brand Branding How To Reputation 195

Critical Mention

OCTOBER 25, 2021

Rather, an all-in-one Earned Media Suite that provides tracking and sentiment analysis for TV, radio, online news, social media and podcasts is what Kendall Roy – and all businesses and brands concerned with their media coverage – needed as he prepared to take on his father.

Media 162

Media Fashion Television Radio 162

Critical Mention

FEBRUARY 20, 2020

Some audiences seek out metrics and analytical data while others look out for media mentions via TV and radio shout-outs, online attributions or social media tags, tweets and posts. Measure Your Reputation with Sentiment Analysis. Organizations need to be able to track sentiment analysis and see that all mentions are positive.

Reputation 105

Reputation Brand Branding Analytics 105

Burrelles Fresh Ideas

FEBRUARY 27, 2024

These early releases not only generated greater brand impact during the game but also capitalized on consumers’ emotional responses, measured second-by-second throughout the ad. Influential, an influencer marketing platform, conducted an analysis of positive sentiment surrounding the brands and celebrities featured in the Super Bowl.

Sports 86

Sports Television Advertising Advertising 86

Waxing UnLyrical

AUGUST 1, 2019

All of this means that PR crisis management is something that every organization of any size needs to consider. Getting in front of the story is necessary, but so is showing restraint and carefully measuring your words. The post Top Tips for Handling a PR Crisis appeared first on Shonali Burke Consulting.

Crisis 64

Crisis Crisis Management Radio Analysis 64

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. While it’s important to understand, measure, and shape social influence, it can also be extremely complicated for a large company. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239