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Creating Earned Media Stories With Jennifer Reinhard, Ketchum

OnePitch

While Jen’s media background spans a variety of clients and industries, including food, agriculture, consumer, and financial services, Jen is also passionate about sustainability and loves fostering relationships with sustainability and ESG journalists. Read below for the entire interview with Jen: . Want more blogs like this?

Media 96
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Theresa Reps , agricultural affairs manager, Midwest Dairy (nominated by Brian Bellmont). And, they have been for a while now. Simply put, she’s a hustler.

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. As an alternative, a company can show a “day in the life” of employees or simply interview them one-on-one in a video featurette, like Elite SEM does in its more traditional talking-heads style post.

Video 149
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Examining the (weird) science of communication presentations

PR Conversations

You can get a sense of her knowledge and style in this blog post: Premier Prentice and PC politics in Alberta. Probably Valeria Maltoni is best known for her long-time Conversation Age blog. Karin Schmid is a beef production specialist with Alberta Beef Producers, has a master’s degree in agriculture and is a real farmer.

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Examining the (weird) science of communication presentations

PR Conversations

You can get a sense of her knowledge and style in this blog post: Premier Prentice and PC politics in Alberta. Probably Valeria Maltoni is best known for her long-time Conversation Age blog. Karin Schmid is a beef production specialist with Alberta Beef Producers, has a master’s degree in agriculture and is a real farmer.