Sword and the Script

DECEMBER 30, 2017

Our new owners immediately began to eliminate redundancies, as they say in corporate M&A. Whatever reservations or prejudices corporations seem to have about blogs and blogging, that is melting. The consumerization of IT was notable because if forced business software vendors to up their game. And it’s about time.

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

Bianchi Biz Blog

DECEMBER 2, 2021

This shift is driving entirely new vehicle architectures and attracting a whole new range of software, sensor, electronics and technology suppliers into the automotive industry, as they seek emerging vehicle markets worth billions of dollars. 6) We don’t need PR, because we’re using social media to reach our customers.

Automotive 68

Automotive Technology Engineering Trade Shows 68

Sword and the Script

FEBRUARY 14, 2017

Businesses that engage corporate blogging with professionalism and process can boost visibility, grow a community, and ultimately, have a meaningful influence on sales. No prospect whips out a credit card to make an enterprise software purchase because of an indivdual blog post, or a webinar, or a phone call, or any other effort.

B2B 68

B2B Measurement Blogging Community 68

Sword and the Script

DECEMBER 15, 2020

More and more prospects are seeking counsel of friends and peers in making buying decisions for software and other products. Jennifer Tomlinson | Qorus Software. Stressed corporate teams can hire extra PR and marketing muscle to supplement themselves, often without committing to long-term benefits and employment packages.

Marketing 174

Marketing Employee Content Marketing Training 174