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Forecast 2026: 3 Takeaways for the Next 3 Years of the PR Profession

PRSay

What will the PR profession look like between now and the year 2026? Projecting to 2026, the numbers were virtually identical, suggesting long-term confidence. Organizations with 250 or more employees were more likely to select reporting, measurement and freelancers as their highest budgetary expenditures.

Survey 87
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B2B and B2C communications: 6 trends for 2024 from PR experts in the agency world

The Hoffman Agency

It motivates employees and managers alike and promotes a healthy and positive workplace culture. In the fast-paced environment of the communications industry, employees need to be able to adapt to new technologies rapidly and stay ahead of the curve. The key to this is a strengths-based attitude. Home sweet home? Probably not.

B2C 73
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Transparency and Trust: The Role of ESG Reporting

Presspage

From investors to employees, everyone's demanding action. The US is not far behind, with mandatory green disclosures by 2026. Here are just a few of the current trends influencing the ESG reporting landscape: Trend #1: ESG reporting is becoming a m ust-have Companies all over the world are under the microscope for their ESG efforts.

Report 109