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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

The main change in recent years is the complete merger of the three main businesses in public communications - PR, advertising and social media. That is why I am convinced that PR will dominate digitally, because social media is an increasingly important part of public communications. In the past, crisis management was very easy.

Meeting 98
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What Shadow Banking Means for Your Financial Services PR Program

Shift Communications

The online lending space has doubled in size every year since 2010, according to Morgan Stanley, and analysts predict $1 trillion in new loans will be processed through online marketplaces globally by 2025. Understand which outlets drive the most traffic to your client’s website and plan accordingly.

Banking 79
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Meet Board of Directors Nominee Michelle Egan, APR, Fellow PRSA

PRSay

Any single week can be filled with meetings, coaching, planning, evening events, creative work, crisis management and volunteering with PRSA and in the community. The chair-elect convenes a committee to draft the 2023-2025 PRSA Strategic Plan. The variety that comes with a career in PR is one of the joys of the profession.

Meeting 148
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Personal Versus Private in PR and Social Media

Cision

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public.