Remove 2020 Remove Crisis Remove Crisis Management Remove Viral
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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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To Improve Crisis-Response Plans, Bring in a Red Team

PRSay

Organizations are only as strong as how they respond in moments of crisis. This myopic mindset can shut out constructive feedback and imperil organizations — making it imperative to identify shortfalls in a crisis response plan before its flawed protocols become embedded in every level of the organization.

Crisis 163
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4 Powerful Examples of Earned Media in 2020

Critical Mention

The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. The year 2020 has been a big year for the Black Lives Matter movement with countless news stations talking about BLM protests and police reform. The #BlackLivesMatter Movement.

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How to Prepare a PR Crisis Plan

Prohibition

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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2020 Super Bowl Social Media Campaign Analysis

Karen Freberg

There are are already ads that are discussing which ones are the best from the 2020 game , but here are some of my thoughts and takeaways from a social media perspective. However, it appears that Mr. Peanut (or VaynerMedia that was behind it) really tapped into all of the possible tactical elements of social media in the hopes of going viral.

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Protecting Your Brand from a Crisis

Konnect Agency

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication? Getting Ready.

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Why the NBA’s Hong Kong Controversy Is a Timely Lesson in Corporate Responsibility

PRSay

Fewer than 24 hours later, the Twitter brouhaha would expand into a sprawling crisis for the NBA’s relationship with China and its reputation at home. For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips. Basketball fans protested at preseason games.

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