Remove 2016 Remove Media Remove Newspapers Remove Product Launch
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How to spruce up your newsroom—and draw eyeballs

Presspage

Many journalists also report live from industry events, such as a technology conference or product launch.” At a time when organizations are becoming content publishers in their own right, find out why you can secure more coverage on TV and in newspapers by providing photos and video of your own that they will steal and use.

How To 78
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How to spruce up your newsroom—and draw eyeballs

Presspage

Many journalists also report live from industry events, such as a technology conference or product launch.” At a time when organizations are becoming content publishers in their own right, find out why you can secure more coverage on TV and in newspapers by providing photos and video of your own that they will steal and use.

How To 78
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3 Ways to Reach Campus Media with Content They Care About

Beyond PR

However, despite the assumption that this generation gets all of their information from social media, there may be one viable news source that still surprises: campus media. To reach these media points and their audiences, it’s not enough to be authentic. Product launches. More than 43M people in the U.S.

Radio 68
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

a) Many community newspapers going away and hopefully still being available in some kind of online format. b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels.

Marketing 190
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Blogging vs. Press Releases vs. Coverage; Unscripted Marketing Links

Sword and the Script

This is hardly a comprehensive examination and to be clear, I am not arguing blogging is better than a press release or media coverage. Whether it’s email, newsletters, SEO, PPC, social media marketing — it’s imperative to ensure these are integrated and complementary. Thought Leadership Isn’t A Content Strategy.