Sword and the Script

DECEMBER 10, 2019

We can measure the initial impacts of marketing and advertising efforts almost immediately, but that doesn’t mean we should. New LinkedIn research found that only 4% of digital marketers are measuring return on investment six months into a campaign or longer. Media struggle for income gives rise to desperate measures.”.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Cision

AUGUST 26, 2015

Watch her on-demand webinar today! 7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. 11 Digital Marketing & PR Events to Help You Succeed in 2016 [link] — Lee Odden (@leeodden) August 19, 2015. Watch Gary’s free on-demand webinar today!

Social Media 120

Social Media Twitter Media Nonprofit 120

Cision

DECEMBER 5, 2017

Implementing an A/B segmentation to strategically distribute blog content over the wire, PhRMA was able definitively to measure the impact Cision Distribution by PR Newswire had on driving traffic to their blog. Webinars are one of the most engaging, personable types of content. Cision helps to solve this multi-faceted problem.

Infographics 235

Infographics Case Study Content Marketing Video 235

MaccaPR

MARCH 2, 2017

Among our faves: " 10 Proven Ways to Make Content Go Viral ”. Content Marketing Institute – Joe Pulizzi, the Godfather of content marketing, generates a freakishly vast amount of podcasts, e-books, white papers and webinars on his discipline. Breaking Down Virality: An Analysis of 4 Posts That Went Viral ”. “

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Beyond PR

DECEMBER 5, 2017

Implementing an A/B segmentation to strategically distribute blog content over the wire, PhRMA was able definitively to measure the impact Cision Distribution by PR Newswire had on driving traffic to their blog. Webinars are one of the most engaging, personable types of content. Cision helps to solve this multi-faceted problem.

Infographics 72

Infographics Case Study Video Survey 72