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Another PR Tech Startup Gets Venture Funding [PR Tech Sum]

Sword and the Script

million in 2016. So, I sold my agency and went all in with Propel to invent the public relations management (PRM) category – which has significantly gained steam in the industry since we launched the first PRM in 2018.”. Shortly after, Propel, raised an impressive seed round (details follow below).

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Dawn of the Intelligently Automated Agency

PR 20/20

PR 20/20 launched Marketing Artificial Intelligence Institute in November 2016 with the mission to make AI more approachable and actionable for modern marketers. And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world. for event details. for event details.

Agency 84
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10 Million Reasons to Make AI Education Accessible for Marketers

PR 20/20

Marketing AI Institute helps marketers build a competitive advantage with AI by providing expert content, online education, interactive tools, strategic consulting and live events. Marketing AI Institute is a media, event and online education company. Chances are, if you’re reading this, you’re one of them. social media). What’s Next?

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Trust is a Flywheel of B2B Marketing and a Key Point of Differentiation

Sword and the Script

billion in funding in 2016; Legaltech. There are nearly 7,000 martech vendors across 48 categories in the 2018 Marketing Technology Landscape which means 1,500 have been added since last year. First, let’s define some categories of customer references: Sales references. Generally, this interpersonal and quasi-private.

B2B 62
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Changing the PR Game with Jason Sprenger, Minnesota PRSA President

MaccaPR

and has over 15 years of experience working for public relations agencies and corporations, including FICO and Xiotech. As the new president of Minnesota PRSA, what advice do you have for your fellow PR professionals about advancing their careers in 2016? I like to say, what you measure, you achieve.

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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

I’ve grouped all predictions this year into categories, which is an effort to make it easier to read: Marketing predictions. One area likely to see such permanent change is the events space, and how organizations use events for marketing and publicity. PR and communications predictions. My own predictions. Permanent changes.

Marketing 168
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina.

Ethics 52