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How AI is Changing the Face of Marketing

Critical Mention

AI is among the fastest-growing marketing trends, with 80 percent of marketers predicting in 2016 that AI would revolutionize marketing by 2020. AI programs identify patterns in massive data sets that ultimately drive successful marketing campaigns. ” The rise of customer segmentation. Customer service and Chatbots (15%).

Marketing 118
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Meet PR’s New Best Friend: Data

PRSay

The big data revolution has pushed the public relations industry forward. Original data also increases the chance that your brand will receive coverage. The possibilities are endless with data, and they can be sliced and diced any way. The possibilities are endless with data, and they can be sliced and diced any way.

Data 106