Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 194

Writing Communications Marketing B2B 194

PR for Anyone

DECEMBER 5, 2023

After multiple attempts, Robiar finally conquered the rigorous licensing exam in 2016, marking a significant pivot from corporate life to becoming an entrepreneur in the pest control industry. Fast forward seven years, and RB Pest Solutions has expanded to over 30 employees and they have even introduced products.

Industry 130

Industry Travel Education Employee 130

Sword and the Script

DECEMBER 22, 2020

PwC doesn’t see this market recovering to last year’s size until some time after 2024.”. Happy employees are the ultimate growth driver. Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster, according to a study by Salesforce. Source: PR Measurement ).

Survey 177

Survey Marketing B2B Study 177

Buzzstream

MAY 2, 2024

I also had the opportunity to chat with Nate on his podcast, Optimize , where we discussed building links in 2024. Like back in 2015, 2016, we heard a lot about like site silos and like hub and spoke. Does internal linking have a measurable effect on ranking? Positional is now live! Cause it could confuse Google.

Internal 118

Internal International Insurance Insurance 118