Cision

OCTOBER 4, 2017

As consumers gravitate towards multimedia content — multimedia is also the driving force behind the content the media publishes. Furthermore, a 2016 interview with the Associated Press revealed most major news outlets will not run a text-only story. Visual Content Impacts Your Performance. Create more visual content.

How To 282

How To Storytelling B2C Measurement 282

Sword and the Script

DECEMBER 26, 2023

There’s no written playbook for navigating the PR challenges likely to arise, and smart marketers and comms pros will trust their judgment and past experiences in guiding strategy and providing counsel. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 198

Writing Communications Marketing B2B 198

Sword and the Script

DECEMBER 22, 2020

The list below is broken into four sections: Marketing statistics from 2020. Content marketing statistics from 2020. Event dropped from a roughly $16 billion market in 2019 to about $6 billion in 2020, according to a study reviewed by Marketing Charts. Source: Content Marketing is the New Conference ).

Survey 178

Survey Marketing B2B Study 178

Buzzstream

MAY 2, 2024

I also had the opportunity to chat with Nate on his podcast, Optimize , where we discussed building links in 2024. There are a lot of SEO tools and content marketing tools on the market. And just for all the listeners, Positional is a content marketing and SEO tool. Positional is now live!

Internal 118

Internal International Insurance Insurance 118