Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Here’s the interview. Completely.

Social Media 61

Social Media Media Crisis Energy 61

Critical Mention

JUNE 29, 2018

Takeaway: Tide did a great job combatting the crisis by using Twitter to reply to people having “trouble” with its products, telling them to contact their doctor or local poison center and also providing the company’s customer service number. We all remember BP. billion in fines.

Crisis 68

Crisis Customer Service Financial Video 68

PR Conversations

OCTOBER 9, 2015

More recent ones show the effect of technological innovations, (including emergence of social media), that have increased the global reach and potential magnitude of many crisis situations. These all support the argument by Coombs and Holladay that “globalisation increases an organisation’s vulnerability to crisis.

Crisis Management 40

Crisis Management Crisis Industry Automotive 40