6 Ways to Improve Your Business Expertise and Strengthen Your Ethical Core
PRSay
SEPTEMBER 1, 2017
While PR professionals are expected to have excellent writing, design and presentation skills, I also believe that this value requires expertise in our specific industries. 2009; Ragas, Uysal & Culp, 2015). One of those values is expertise, meaning our specialized knowledge and experience. In support of this view, Meng et al.
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