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Public relations and professionalism: work to do to realise full potential

Stephen Waddington

In the UK the public relations market employs 99,900 people and contributes £16.7 A body of knowledge, ethics and certification are the three foundations of a profession. Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies.

Publicity 167
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Owning public relations as a management discipline

Wadds Inc.

A variety of alternative terms are frequently used to describe practice such as brand communication, corporate communication, corporate affairs, and integrated marketing communication. The outcome is trust, reputation, and behaviour change. These include an ethical code, education, training, and qualifications.

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Public relations and professionalism: work to do to realise full potential

Wadds Inc.

In the UK the public relations market employs 99,900 people and contributes £16.7 A body of knowledge, ethics and certification are the three foundations of a profession. Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies.

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Trust Me, PR is dead – long live public relations

Stuart Bruce

It’s just marketing, not PR. Can you remember who Time magazine’s person of the year was in 2005? Today, you’re more likely to have the reputation you deserve, rather than the reputation you paint. You tell the truth, not just because telling the truth is the ethical thing to do.

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R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of “Spin”

MaccaPR

The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. For a terrifically funny example of spin, watch the 2005 movie, "Thank You For Smoking.".

Ethics 133
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The transition from media to PR: Four former journalists talk about the surprises, struggles and wins

Communications Conversations

Let’s hear from four former media people–Vineeta Sawkar (formerly of KSTP-TV), Jay Olstad (formerly of KARE-11), Lynn Melling (former anchor in the Des Moines market), and Dan DeBaun (formerly of the Minneapolis/St. I had a non-compete clause so I couldn’t work in this market in TV. What’s surprised you so far?

Media 112
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It’s 2015 and #PRDiversity Is Still An Issue

Waxing UnLyrical

That percentage has doubled since 2005. percent of Hispanics/Latinos possess jobs in the fields of advertising, marketing and public relations.” ” ~ Mike Paul, The Reputation Doctor. As of 2011, the BLS reported that only 8.7 percent of African-American/Blacks, 7.3 percent of Asian-Americans/Pacific Islanders and 15.3

Agency 40