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The Case for Consistent Business Development

Solo PR Pro

Independent consultants strike out on their own for a number of reasons from wanting more life balance to being burned out on the politics of corporate work. You can establish visibility by networking, advertising, blogging, speaking, social media and more. As a solo consultant, your reputation is integral to your brand.

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How to Prepare a PR Crisis Plan

Prohibition

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis? Or it could be an act of terrorism.

Crisis 62
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CEOs who aren’t using social media are doing their organizations a massive disservice.

Lauri Pehar Borsh

What a title for a blog post – in my line of work, it better amount to some SEO for myself or else. No, I do not right a lot (these days) on my blog. Too busy running blogs and social media networks/campaigns for my clients, but I HAD to take a time out today to share this one “theme” again!

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CEOs who aren’t using social media are doing their organizations a massive disservice.

Lauri Pehar Borsh

What a title for a blog post – in my line of work, it better amount to some SEO for myself or else. No, I do not right a lot (these days) on my blog. Too busy running blogs and social media networks/campaigns for my clients, but I HAD to take a time out today to share this one “theme” again!

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PR Rock Stars: 3M’s Heather Cmiel

Communications Conversations

I have been involved since the first day I joined in 2003 – 14 years ago (I am starting to realize I am old). Professionally the organization has helped me grow skill sets and build a reputation in this community. A while back you took your first big corporate job with 3M–big change! It is a complex, matrixed organization.

Ethics 68