Ethical Voices

JANUARY 30, 2023

My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. Well, when you come from a journalism background, that’s kind of how you refer to it. I have a degree in broadcast news from West Virginia University.

Ethics 90

Ethics Journalism Radio Television 90

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. Media mentions happen anytime your business, product or employee is mentioned in newspapers, magazines, online articles, blogs, TV shows, radio programs, podcasts or social media platforms.

Media 52

Media Analytics Radio Google 52

Critical Mention

AUGUST 27, 2019

With that said, you should make sure that you create a positive relationship with reporters, influencers, customers or anybody else who references your business across their media. It’s a top practice to share gathered broadcast media coverage from TV, radio, online news and social media industries alike. Outsourced Promotion.

Media 60

Media Sports Radio Newspapers 60

Critical Mention

DECEMBER 3, 2019

Have you ever clicked on an interesting article that refers to your industry or brand, only to find that you could not finish reading it unless you have to make a one-time purchase or sign up for a paid subscription? Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

How To 90

How To Journalism Radio Newspapers 90

PRSay

DECEMBER 21, 2017

The profession needs to be more technology-focused, which will not happen overnight, nor will it outweigh essential communication and writing skills.”. David and Marilyn met at Indiana University in Bloomington over the UPI teletype machine in the newsroom of WFIU radio. PR connections. Shank, APR, Fellow PRSA.

Publicity 150

Publicity Radio Technology Sports 150

Maxim Behar

AUGUST 4, 2022

We shouldn't differentiate between the newspaper, the radio, the television and the social media user who can post fake news or manipulate a photo or text or whatever. I am not referring to my beloved Harvard or education in general, but the way of upbringing, the age, the attitude to society and its values.

Ethics 52

Ethics Newspapers Government Television 52

Cision

MAY 26, 2015

They’re used on radio programs and podcasts, but have been around forever… and surely there are much better technological solutions (multi-channel attribution models, anyone?). Measurement of this kind is oftentimes referred to as “last-touch attribution.” Referral Codes / Referral Pages. REGISTRATION.

Facebook 120

Facebook Analytics Measurement Google 120

Critical Mention

SEPTEMBER 24, 2019

Having said that, your brand’s presence has the potential to grow, and other organizations and marketing pros will be more likely to source your content in their own, mention you across social media or their blog and reference your site’s resources all across the internet. Until next time! Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Prakkypedia

JANUARY 19, 2020

Take a break from ABC 24 or the radio or indeed, Facebook updates. I think this can be stepped up during catastrophes, so perhaps business owners can write their own ideas list >> ideas on how they might support their colleagues and neighbours. (This can also help you avoid resharing fundraising scams, also circulating now).

Communications 78

Communications Retail LinkedIn Radio 78

Mora Communications

DECEMBER 15, 2017

Traditional PR or media relations focuses on landing media coverage, garnering articles or segments in newspapers, magazines, TV, radio and online publications. Unlike ads or commercial, you don’t pay for the stories to run, and unlike digital marketing or social media, you can’t simply write something and then post it.

Marketing 40

Marketing Radio Newspapers Print 40

Critical Mention

OCTOBER 3, 2019

Testimonials are highly influential references that build trust and can help recipients see real value in your services. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Training Emails : Educate your clients on your services by offering demos and setting up trainings.

Marketing 68

Marketing Training Groups Radio 68

Cision

JUNE 6, 2017

In my book The Content Code, I refer to this group as the “Alpha Audience” and I contend that this elite group is the bedrock of your business. In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. Not anymore.

Marketing 239

Marketing Television Handbook Web 239

Deirdre Breakenridge

MARCH 2, 2015

One of the things I have always cherished about writing is the ability to convey a story or thought. You have radio, TV, video, social media, text, email, and even snail mail. Give them a reference giveaway. A Guest Post By Natasha Clark, Founder of Lioness Magazine. Storytelling is a powerful tool to share and exchange ideas.

Enterprise 150

Enterprise Community Education Radio 150

PR Fuel

MAY 13, 2021

Before you start writing, it’s important to know how to submit a press release. You can research different media outlets, including: Radio TV Newspapers Blogs Social media. That way, you can write the subject line with the reader in mind. With press releases, you can diversify your content and expand your reach.

How To 66

How To Pitching Writing Social Media 66

PR Conversations

MARCH 8, 2016

Late last year I received an email from Dr. Beverley Wood in Victoria, Australia about Mabel Gertrude Flanley in respect of reference to Mabel in a comment I’d made on a blog post in May 2014. In a report in The Billboard noting the pair had set up “Fem Flackery” (short-hand one presumes for a PR firm!),

Publicity 40

Publicity How To Newspapers Radio 40

Mora Communications

MAY 7, 2015

He was looking for the validation and credibility that comes from being featured on TV, radio as well as in magazines and newspapers, which we focus on. Refer to a previous piece of theirs. Let them know you care enough to know who they are and what they write. Know his or her tone and what interests them.

Social Media 49

Social Media Newspapers Media Pitching 49

ReimaginePR

MAY 30, 2015

Even radio. Boy, I could write a book on what makes a great media release (now THERE’S an idea) but for now, here are a few things to keep in mind: 1. On a printed page or digital copy on a jump drive, it’s often better to have it at the top so journalists can refer back to it quickly. Lead media release.

Media 120

Media Television Video Print 120

PR Conversations

NOVEMBER 12, 2015

He invented a method of measuring listener response to radio broadcasts and published many books before his death in 1961. He writes: “One of the major functions of research is to map out the important areas of ignorance.” Similarly, an ad or a news article or a booklet cannot be expected to transform opinion overnight.

Survey 40

Survey Publicity How To Measurement 40

MaccaPR

JANUARY 15, 2019

Every bottled water company wants to brand their water as unique and special, because the truth is no bottled water is unique or special,” writes Peter Gleick, author of “The World’s Water, Bottled and Sold: The Story Behind Our Obsession With Bottled Water.” Publicity Stunts Still Work In The Digital Age.

Marketing 78

Marketing Viral Consumer Agency 78

Waxing UnLyrical

AUGUST 5, 2015

Refer from Snapchat? Campaign unique codes would be similar to what you hear on the radio: when you order flowers get a 10% discount when you mention the code jimandanimal. He writes that you can use the private snaps feature (snaps sent to a limited audience rather than to your entire network) to A/B test a campaign.

Measurement 40

Measurement How To Marketing Engineering 40

MaccaPR

JANUARY 15, 2019

Every bottled water company wants to brand their water as unique and special, because the truth is no bottled water is unique or special,” writes Peter Gleick, author of “The World’s Water, Bottled and Sold: The Story Behind Our Obsession With Bottled Water.” Publicity Stunts Still Work In The Digital Age.

Marketing 48

Marketing Viral Consumer Agency 48

Communications Conversations

JUNE 5, 2015

I actually learned these words at a Franklin Covey Time Management seminar for my first job out of college (selling radio advertising). If you’re having issues managing your time (or what I refer to as work/life integration), I’d recommend reading or watching Stew Friedman’s “Total Leadership.” Write it down, or it didn’t happen.

How To 60

How To Meeting Local Google 60

Bad Pitch Blog

AUGUST 1, 2006

It''s a new take on an old idea: radio theater, direct to your iPod. The CLIENT is a sci-fi adventure drama, with writing that has been compared to the intrigue of TV shows like "24" and "Battlestar Galactica." I really think it makes your writing appear self-centered. Case in point: “hehe.” What do YOU think about me?

Pitching 40

Pitching Radio Interviews Writing 40

PRSay

MAY 6, 2019

Scoring a hit album or song in the digital era takes more than endless replay on a major radio station. ” without any radio hits by doing individual promotional campaigns with top steaming services. Writes The Wall Street Journal’s Anne Steele, “For Ms. Artists also need a creative, original marketing strategy.

Radio 110

Radio Marketing Video Writing 110

PR Fuel

MAY 27, 2021

It’s not enough to learn how to write a press release, though. You can make a list of: Traditional news agencies (radio, TV, newspapers) Digital news outlets (blogs) Social media influencers (on Facebook, Instagram, LinkedIn, etc.). Our company will write, edit, and distribute the press release for you. About 23.5%

Guidelines 77

Guidelines SEO Social Media Engineering 77

PRSay

MAY 6, 2019

Scoring a hit album or song in the digital era takes more than endless replay on a major radio station. ” without any radio hits by doing individual promotional campaigns with top steaming services. Writes The Wall Street Journal’s Anne Steele, “For Ms. Artists also need a creative, original marketing strategy.

Radio 60

Radio Marketing Video Writing 60

PRSay

MAY 3, 2019

Scoring a hit album or song in the digital era takes more than endless replay on a major radio station. ” without any radio hits by doing individual promotional campaigns with top steaming services. Writes The Wall Street Journal’s Anne Steele, “For Ms. Artists also need a creative, original marketing strategy.

Radio 60

Radio Marketing Video Writing 60

Solo PR Pro

MAY 10, 2022

Reference an exclusive interview with an executive or the CEO of a company? If your pitch references original data, statistics or infographics, add it all to a Google Drive folder or Dropbox and share the link in your pitch email. They could also be a local radio host, podcaster or blogger. Write a perfect (personalized) pitch.

Pitching 58

Pitching Media Journalism Data 58

MaccaPR

MAY 28, 2015

space agency, NASA, was shot by a South Korean marketing team with a French production designer for a Korean car brand with music by the Austrian Radio Symphony Orchestra. Contrasting the intimacy of her hand-drawn message to Dad with the immensity and technology of space, and the cars writing in unison across miles of lake bed is effective.

Film 48

Film Marketing YouTube Advertising 48

Maxim Behar

SEPTEMBER 4, 2023

They think that anything goes, that they can write and say whatever they want, tell bits of stories, even make them up, and in doing so have a frantic fight for more likes and shares. There you can write longer, share, and argue easier, illustrate with photos. We all need to learn how and what we speak, write, look like.

Social Media 52

Social Media Media Writing Web 52

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive. Press and radio publicity. Radio, direct mail and personal letters are considered as part of advertising.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive. Press and radio publicity. Radio, direct mail and personal letters are considered as part of advertising.

Retail 40

Retail Radio Advertising Advertising 40

Sword and the Script

MARCH 3, 2020

For reference, here’s a list of PR technology companies I’m watching. Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. It’s also adding a service where the OnePitch team will write an inquiry for a reporter and it has added “location filtering for pitches.”.

Pitching 78

Pitching Instagram Survey Data 78

Beyond PR

APRIL 6, 2016

The next time you’re sitting on a story, reference these steps to find the sweet spot for your media outreach strategy. For instance, radio presenters differ from producers. In a search such as this, being conscientious of job roles makes your targeting more accurate when combing the broad realm of “radio.”.

Pitching 40

Pitching Media Radio Print 40

Waxing UnLyrical

JUNE 14, 2012

” I know this for two reasons: #1 because it’s on the radio all the time, and. #2 It was a generated by Boticca.com , describing the buying behaviors of customers referred from Pinterest and Facebook. We understand that based upon the customers referred from either platform, they get better results from Pinterest.

Infographics 77

Infographics Pinterest Case Study Facebook 77

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV.

Digital PR 71

Digital PR Construction Case Study SEO 71