Agility PR Solutions

SEPTEMBER 22, 2019

I’ve conducted hundreds of media training classes over the past 15 years, so few questions surprise me anymore. The post 5 answers to why reporters ask tough questions appeared first on Agility PR Solutions. The post 5 answers to why reporters ask tough questions appeared first on Agility PR Solutions.

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Report Media Training Training Media 110

Bianchi Biz Blog

APRIL 3, 2023

I am a reporter at Automotive News , covering electric vehicle trends, charging infrastructure and battery development. I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! Finish this sentence: If I am not reporting, I am … Trying a new restaurant!

Automotive 78

Automotive Meeting Report Insurance 78

ImPRessions - Crenshaw Communications

MARCH 30, 2022

Here are a few tips on preparing for a media interview so you can absolutely nail it. Remember your media training . If you haven’t already undergone formal media prep, ask your PR team to set up a session when possible. For more on mastering your media training, check out this post. Study the briefing doc.

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Interviews Media Media Training Meeting 322

PRSay

NOVEMBER 12, 2020

Five months into the pandemic, I sat down to talk to New York Times staff reporter Anahad O’Connor. Remember that before you get angry about the length of time it takes to receive a response from a reporter. “I Be sure to ask reporters the ways they would prefer to work together. And of course, stay flexible. “I

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Journalism Report Interviews Meeting 211

Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. PR professionals are now responsible for training a growing number of executives.

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Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

DECEMBER 8, 2021

Any company can benefit from media training , but it’s particularly important for one that is new to public relations. For B2B PR, media training prepares company execs for press interviews and stresses how to make the most out of them. What makes a good media prep session? Pros and cons of virtual media trainings.

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Media Training Training Media Interviews 334

Onclusive

AUGUST 9, 2021

PR professionals are expected to create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Media Training. PR Reporting. Media Measurement.

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Training Media Training Reputation Crisis Communications 370

Axia PR

MARCH 6, 2024

Make sure your spokesperson is armed with these media training tips before they take on the mic. Going on the record with a reporter can be intimidating. Even the most seasoned spokesperson is constantly learning how to approach the media landscape to avoid saying the wrong thing and going viral.

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How To Viral Media Training Print 71

Solo PR Pro

JULY 14, 2015

If you do any kind of media or influencer outreach for your clients, basic media training should be part of your services. While media training and its basic principles are second nature to Solo PR Pros, it’s a foreign concept to many client spokespeople. But some media training guidance is universal.

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Media Training Training Handbook How To 40

Remote PR Jobs

SEPTEMBER 25, 2023

Communicators understand journalists more often than they care to admit, and many are recovering reporters themselves. Moreover, when it comes to prepping their clients for that big interview, many communicators find themselves outsourcing their media training to an expert. That's just one of the PR disciplines where Jennifer R.

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Onclusive

AUGUST 22, 2017

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Media Training. Reporting on established metrics isn’t enough today. Relationship building takes time.

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Media Training Crisis Communications Conference Training 397

ImPRessions - Crenshaw Communications

JULY 13, 2022

First, align the expertise of brand executives in attendance with the news beats and interests of your media targets. You can typically use the media lists provided by the event host to determine which reporters will be attending, whether virtually or in-person. Make Interactions Memorable . Prepare a Briefing Book.

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Media Trade Shows Travel Interviews 294

ImPRessions - Crenshaw Communications

JUNE 1, 2021

At the same time, having a terrific media spokesperson who can nail the messaging, handle tough questions and make business or technical language accessible isn’t always easy. . While some executives are born to be media resources, and they’re every PR person’s dream. Know the reporter and outlet . Always start with the basics.

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Interviews Media Construction Report 268

ImPRessions - Crenshaw Communications

JUNE 12, 2019

For Mother’s Day 2018, we reported how mom’s wisdom makes great PR advice. Even if the executive spokesperson — usually the CEO — is naturally charismatic and confident facing the media, she should never venture into the public eye without media training. Dads clamored for their say. It’s not ER, it’s PR.

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Media Training Training Agency Crisis 256

ImPRessions - Crenshaw Communications

JULY 20, 2021

It’s a good idea to plan several announcements after the big SPAC splash to keep media excited about the company- anything from partnerships and new hires to data or product news works well here. Big news is breaking every day, which means reporters are always swamped. Media training is a must. Start pitching early.

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Pitching Financial Media Training Training 296

ImPRessions - Crenshaw Communications

AUGUST 3, 2021

All PR teams understand the value of formal media training, and it’s often useful. But in advance of an interview about tricky topics, it’s wise to do a little role-playing in advance of a specific media conversation. Role-play ahead of time.

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Interviews Media Banking Media Training 310

Polaris

DECEMBER 3, 2014

Unless you’ve role-played in media or presentation training, you likely have no clue about the messages you’re communicating with your head, hands, feet and overall posture. In my experience in media training sessions, there’s no substitute for seeing yourself on camera. Media Training' Hand gestures.

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Interviews Media Training Training Media 132

Onclusive

FEBRUARY 11, 2021

In between milestone events, when there may not be much to report, you can focus on self-produced content. . No matter who speaks on behalf of your organization, it’s a good idea to provide some media training and practice. Focus on Your Audience. Identify When and How to Go Pro.

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How To Media Training Storytelling Financial 221

ImPRessions - Crenshaw Communications

JUNE 20, 2019

Media training. Inexperienced executives shouldn’t commit to a media interview or TV appearance without media prep. PR can train executive spokepeople to avoid the myriad of possible mistakes that can happen when facing the press.

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Agency Publicity Media Training Training 188

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Occasionally we see overconfident executives who feel they aren’t in need of media training. To avoid this scenario, the agency and internal comms team should consider a blanket policy of requiring media prep for every company spokesperson. The negative media story. . The unprepared spokesperson. .

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Media Training Policies Agency Interviews 249

PRSay

MAY 23, 2023

Volunteer participation has been declining for decades and fell further during the pandemic, the Associated Press reports. The long-term trend undercuts corporate volunteer programs and nonprofit organizations that depend on volunteers.

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Nonprofit Local Training Media Training 148

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

They’re typically how we sync up with a client, report on progress, and highlight opportunities within a PR engagement or program. The end of the year is a great time to pick an executive’s brain for 2023 predictions in their industry as many reporters typically run these types of stories in Q4. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

They’re typically how we sync up with a client, report on progress, and highlight opportunities within a PR engagement or program. The end of the year is a great time to pick an executive’s brain for 2023 predictions in their industry as many reporters typically run these types of stories in Q4. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

FEBRUARY 5, 2019

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. Most importantly, of course, a media interview will lead to positive coverage – assuming it goes well. Referring to other media interviews.

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Interviews Media Television Media Training 251

Cision

SEPTEMBER 1, 2015

In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? Whatever the reason, an executive who says too much gives reporters a bounty of quotes from which to choose. They’re Too Focused on Internal Structure.

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Media Training Media Training Interviews 120

Melissa Agnes

FEBRUARY 19, 2014

Less than a year after her disastrous issue-made-crisis on account of her serious lack of proper crisis management , Deen has created a new company, Paula Deen Ventures, which is reported to be backed by Phoenix-based investor, Jahm Najafi. What do you think? Will Paula Deen’s comeback be successful?

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Crisis Crisis Management Case Study Enterprise 245

Cision

SEPTEMBER 1, 2015

This is a guest post by Brad Phillips , author of The Media Training Bible. Top executives make many of the same media mistakes the rest of us do—but their missteps are often magnified, becoming top headlines on news and business websites worldwide. Want to learn more media training tips? They Say Too Much.

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Media Training Media Training Small Business 120

The Proactive Report

MARCH 21, 2017

KPMG’s 2017 On the Board’s Agend a report also has crisis and reputation management listed as a priority and notes that crisis prevention and readiness have taken on an increased importance and urgency for boards and management teams. Establish who will respond to media inquiries and what your key messages will be.

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Reputation Crisis Social Media Google 140

Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. Depressingly the need for more investment in training was also one of the main findings of last year’s report. Digital PR training.

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Training Digital PR Media Training Education 119

Konnect Agency

NOVEMBER 8, 2021

2021 has been notorious for its high volume of investments and as a result, the financial media landscape is rapidly adjusting. According to a Crunchbase News report, in just the first half of 2021, global venture funding shattered records with more than $288-billion invested worldwide. Set-Up For Long-Term Success.

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Agency Financial Media Training Training 98

ImPRessions - Crenshaw Communications

JULY 31, 2017

For some, this can mean an intense media training session. How to prepare for a media interview. Our client Jim Curtis, President of Remedy Health Media, tells reporters about how patients with various conditions benefit from the emotional storytelling on his company’s site. Maintains credibility.

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Interviews Media Advertising Advertising 206

ImPRessions - Crenshaw Communications

APRIL 11, 2017

It goes against all the instincts of a public relations specialist to turn down a media opportunity. Despite the adage that all PR is good PR, there are situations where the disadvantages of speaking to a reporter far outweigh the advantages. When the story direction is questionable. . When the outlet is questionable.

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Interviews Media Local Privacy 160

Communications Conversations

SEPTEMBER 10, 2020

Let’s go back to the beginning–how did you get your start in the media world? I was a radio news reporter for three years in St. Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. Cloud out of college. I did– and it is epic! ). Why Life Time?

Radio 167

Radio Journalism Interviews Energy 167

Flack's Revenge

SEPTEMBER 16, 2014

” Said another way (as we teach in media training), in any market, one company will rise to the top, fueled by “story energy” The media will inexplicably latch on and just fawn. If reporters lose perspective and swoon, who can blame them? Why is that? They are people too.

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Energy Analysis Media Retail 196

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions.

Media Training 182

Media Training Training Interviews Media 182

Rock the Status Quo

DECEMBER 11, 2014

.” “I need to reschedule [ because of a non-important fluff meeting ] and I’m double-booked; can the reporter reschedule?” ” Even “My lawyer won’t let me talk about it [ said after they approved your pitch and the reporter was hooked on the idea ].” Hmmm, wonder why. C’est la vie!

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Interviews Real Estate Media Pitching 174

PRSay

AUGUST 17, 2020

25 with UCLA Executive Director of Communications Judy Fortin and New York Times reporter Anahad O’Connor. The tangible things that communicators can do to help journalists with the diversity, inclusion and equity initiatives in their newsroom and in their news reporting. Find out what journalists want today. Use compassion.

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Media Relations Journalism Media Survey 158