PRSay

NOVEMBER 12, 2020

But one of the most important things for communicators to analyze right now is the way the pandemic has affected journalists, who are our most important relationships in the PR profession. Five months into the pandemic, I sat down to talk to New York Times staff reporter Anahad O’Connor. So we’re just adapting.”. What do you think?’

Journalism 211

Journalism Report Interviews Meeting 211

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Training 397

ImPRessions - Crenshaw Communications

JULY 13, 2022

First, align the expertise of brand executives in attendance with the news beats and interests of your media targets. You can typically use the media lists provided by the event host to determine which reporters will be attending, whether virtually or in-person. Make Interactions Memorable . Prepare a Briefing Book.

Media 294

Media Trade Shows Travel Interviews 294

Remote PR Jobs

SEPTEMBER 25, 2023

Communicators understand journalists more often than they care to admit, and many are recovering reporters themselves. Moreover, when it comes to prepping their clients for that big interview, many communicators find themselves outsourcing their media training to an expert. Originally seen on PR News.

Interviews 100

Interviews Media Media Training Training 100

ImPRessions - Crenshaw Communications

DECEMBER 8, 2021

Any company can benefit from media training , but it’s particularly important for one that is new to public relations. For B2B PR, media training prepares company execs for press interviews and stresses how to make the most out of them. What makes a good media prep session? Pros and cons of virtual media trainings.

Media Training 334

Media Training Training Media Interviews 334

ImPRessions - Crenshaw Communications

JULY 20, 2021

Companies like Taboola, Group Nine Media, and Buzzfeed have all either gone, or declared their intention to go, public via SPAC. And, just recently, we here at Crenshaw Communications helped our client Innovid make the announcement of its intention to merge with ION to go public in this way. . Media training is a must.

Pitching 296

Pitching Financial Media Training Training 296

Barokas

MARCH 16, 2020

Widespread social distancing and remote work has challenged all of us to pause and evaluate how we communicate, operate and manage projects in the workplace. It’s also caused many companies to refocus their PR, marketing and communications plans. Barokas Communications Team. Stay well, stay safe, stay sane, stay home.

Communications 88

Communications Case Study Conference Resources 88

ImPRessions - Crenshaw Communications

JUNE 1, 2021

At the same time, having a terrific media spokesperson who can nail the messaging, handle tough questions and make business or technical language accessible isn’t always easy. . While some executives are born to be media resources, and they’re every PR person’s dream. Know the reporter and outlet . Always start with the basics.

Interviews 268

Interviews Media Construction Report 268

Landis PR

OCTOBER 25, 2021

Healthcare communications changed along with it, but no one could have predicted at the start of COVID that we’d be struggling with this continuing crisis today. January of 2020 was when the first reported cases of COVID appeared in the U.S. How do we navigate ongoing changes in healthcare communications? What have we learned?

Healthcare 98

Healthcare Communications Measurement Resources 98

ImPRessions - Crenshaw Communications

JUNE 12, 2019

For Mother’s Day 2018, we reported how mom’s wisdom makes great PR advice. Even if the executive spokesperson — usually the CEO — is naturally charismatic and confident facing the media, she should never venture into the public eye without media training. Dads clamored for their say. It’s not ER, it’s PR.

Media Training 256

Media Training Training Agency Crisis 256

ImPRessions - Crenshaw Communications

AUGUST 3, 2021

All PR teams understand the value of formal media training, and it’s often useful. But in advance of an interview about tricky topics, it’s wise to do a little role-playing in advance of a specific media conversation. The post 5 PR Tips For Managing Tricky Media Interviews appeared first on Crenshaw Communications.

Interviews 310

Interviews Media Banking Media Training 310

PRSay

AUGUST 31, 2020

Megan Paquin, APR, is vice president of Poston Communications in Atlanta, a PR firm that serves as communications counsel for Bostock. For the PR team, a pivotal moment arrived when they sat down with reporter Adam Liptak of The New York Times. “He He really got it,” Paquin said. 26–29, moderated the webinar.

Communications 88

Communications Media Training System Training 88

PRSay

MARCH 9, 2017

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. In short order, it was followed a barrage of requests from media asking to use the footage. In short order, it was followed a barrage of requests from media asking to use the footage.

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

PRSay

MAY 23, 2023

Volunteer participation has been declining for decades and fell further during the pandemic, the Associated Press reports. But even amid these sharp declines in volunteerism nationwide, the PRSA Colorado Chapter has seen an increase in volunteers for its community program called PR Paid Forward.

Nonprofit 148

Nonprofit Local Training Media Training 148

ImPRessions - Crenshaw Communications

FEBRUARY 5, 2019

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. Most importantly, of course, a media interview will lead to positive coverage – assuming it goes well. Referring to other media interviews.

Interviews 251

Interviews Media Television Media Training 251

Polaris

DECEMBER 3, 2014

Unless you’ve role-played in media or presentation training, you likely have no clue about the messages you’re communicating with your head, hands, feet and overall posture. In my experience in media training sessions, there’s no substitute for seeing yourself on camera. Media Training'

Interviews 132

Interviews Media Training Training Media 132

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

They’re typically how we sync up with a client, report on progress, and highlight opportunities within a PR engagement or program. The end of the year is a great time to pick an executive’s brain for 2023 predictions in their industry as many reporters typically run these types of stories in Q4. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

They’re typically how we sync up with a client, report on progress, and highlight opportunities within a PR engagement or program. The end of the year is a great time to pick an executive’s brain for 2023 predictions in their industry as many reporters typically run these types of stories in Q4. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

JUNE 20, 2019

Media training. Inexperienced executives shouldn’t commit to a media interview or TV appearance without media prep. PR can train executive spokepeople to avoid the myriad of possible mistakes that can happen when facing the press.

Agency 188

Agency Publicity Media Training Training 188

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

Communications 121

Communications Case Study Training Reputation 121

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Occasionally we see overconfident executives who feel they aren’t in need of media training. To avoid this scenario, the agency and internal comms team should consider a blanket policy of requiring media prep for every company spokesperson. The negative media story. . The unprepared spokesperson. .

Media Training 249

Media Training Policies Agency Interviews 249

Onclusive

FEBRUARY 11, 2021

Communications challenges can halt PR founders before they get started. In between milestone events, when there may not be much to report, you can focus on self-produced content. . No matter who speaks on behalf of your organization, it’s a good idea to provide some media training and practice. Focus on Your Audience.

How To 221

How To Media Training Storytelling Financial 221

PRSay

AUGUST 17, 2020

In 2020, there are fewer media outlets than ever and seemingly higher standards for stories, so it isn’t a secret that getting media coverage was already becoming more difficult before the pandemic. 25 with UCLA Executive Director of Communications Judy Fortin and New York Times reporter Anahad O’Connor. Use compassion.

Media Relations 158

Media Relations Journalism Media Survey 158

Communications Conversations

SEPTEMBER 10, 2020

Let’s go back to the beginning–how did you get your start in the media world? I was a radio news reporter for three years in St. Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. Cloud out of college. I did– and it is epic! ). Why Life Time?

Radio 167

Radio Journalism Interviews Energy 167

Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. Depressingly the need for more investment in training was also one of the main findings of last year’s report.

Training 119

Training Digital PR Media Training Education 119

ImPRessions - Crenshaw Communications

JULY 31, 2017

For some, this can mean an intense media training session. How to prepare for a media interview. Our client Jim Curtis, President of Remedy Health Media, tells reporters about how patients with various conditions benefit from the emotional storytelling on his company’s site. Maintains credibility.

Interviews 206

Interviews Media Advertising Advertising 206

Reputation Us

JANUARY 13, 2016

From our work with law enforcement clients and our stronghold in crisis communications, the recognition that effective communication is necessary — even critical — is no longer the issue. The question now is how can police departments develop and execute a comprehensive communications strategy. The S.W.O.T.

Communications 60

Communications Crisis Reputation Local 60

ImPRessions - Crenshaw Communications

APRIL 11, 2017

It goes against all the instincts of a public relations specialist to turn down a media opportunity. Despite the adage that all PR is good PR, there are situations where the disadvantages of speaking to a reporter far outweigh the advantages. When the story direction is questionable. . When the outlet is questionable.

Interviews 160

Interviews Media Local Privacy 160

Cision

SEPTEMBER 1, 2015

In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? That’s not a bad answer, per se, because it communicates real information. Whatever the reason, an executive who says too much gives reporters a bounty of quotes from which to choose.

Media Training 120

Media Training Media Training Interviews 120

PRSay

APRIL 2, 2020

The COVID-19 pandemic is creating unprecedented challenges for the news media. Social distancing has forced journalists to change nearly every aspect of how they do their jobs as they navigate a new way of reporting amid the biggest health crisis in a century. Communicators can also be the “helpers” to the media right now.

Skype 206

Skype How To Crisis Pitching 206

Cision

SEPTEMBER 1, 2015

This is a guest post by Brad Phillips , author of The Media Training Bible. Top executives make many of the same media mistakes the rest of us do—but their missteps are often magnified, becoming top headlines on news and business websites worldwide. That’s not a bad answer, per se, because it communicates real information.

Media Training 120

Media Training Media Training Small Business 120

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

The right firm can calculate a winning strategy that will craft a well-worded announcement and put it out to the most well-positioned tech or business outlet (often for an exclusive) and follow up with a plan that tells different parts of the company story to different media as the news is rolled out.

Company 136

Company Interviews Reputation Privacy 136

Doctor Spin

MARCH 23, 2023

No wonder 8 out of 10 businesses report that leadership is lacking. They have the potential to thrive in a complex relationship with the media. Another 20% can get there with guidance and training. Theoretically, anyone can become a successful corporate spokesperson with enough media training. The bad news?

Leadership 52

Leadership Training Employee Media Training 52

ImPRessions - Crenshaw Communications

MARCH 17, 2017

When developing materials, we attend to every aspect of the narrative and its main messages, and when working with reporters on stories, every detail is important. For both our clients and ourselves, we must spot and respond to, correct, or mitigate anything erroneous being said by the traditional media or those on social media.

Training 159

Training Pitching Writing Video 159

Shift Communications

JULY 26, 2017

The media and the public already have an established narrative around sharks and Shark Week is only feeding into it. There’s a crisis communications mantra: tell it all, tell it early and tell it yourself. Luckily, with a pre-approved crisis communications plan already in place, G.W. Which brings us to our friend, G.W.

Case Study 101

Case Study Crisis Study Crisis Communications 101

PRSay

DECEMBER 14, 2022

11, Sam Bankman-Fried went on an extensive media tour, casting himself as a somewhat hapless chief executive and denying accusations that he defrauded his customers. As CNN reported on Nov. As CNN reported on Nov. According to published reports , Bahamian authorities arrested Bankman-Fried at the request of the U.S.

Interviews 78

Interviews Financial Fashion System 78