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Inspiring Travel Industry Influencer Campaigns

The Hoyt Organization

With so many people glued to their screens engaging on social media daily, it was only a matter of time before influencer marketing became one of the top-performing marketing trends in travel and tourism. The brand recognized the opportunity to enhance its marketing storytelling with superb photography and social media influence.

Travel 98
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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 107
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All Hotels Need a PR Plan

5W PR

Whether a hotel is small, inexpensive, luxury, a resort, near a national park, or something else, PR should be a primary concern for any destination. For all types of hotels and whether or not a PR professional is in their budget, it’s still important to get the word out and keep getting it out. Find What’s Unique. PR Benefits.

Hotels 74
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James Shields, the re-discoverer of Bulgaria.

Maxim Behar

I was almost ready to leave James Shields, the newly appointed Managing Director of AMOCO Bulgaria at his temporary set-up offices at the – then–only 5-star hotel in Bulgaria Sheraton, when I just looked into this person's eyes. There, I saw only kindness, depth, and a desire for serious work- in 1996, in Bulgaria, this was quite rare.

Hotels 64
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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Marketing agencies. Some marketing agencies offer PR services alongside their marketing offerings, providing opportunities for entry-level PR roles. Media outlets.

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Getting hired and ahead in marketing and PR

Stephen Waddington

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. Sales of the newspaper rocketed but the editor was deluged with complaints and called time on hardnosed reporting. I’ve worked on communications, marketing and sales.” They spoke about their first job and their career.

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Maxim Behar: Novinite.com is a One-of-a-kind Media Phenomenon

Maxim Behar

I was very keen to start a small daily newspaper in English for foreigners in Bulgaria, who were not all that many at the time. Throughout my professional life of a journalist, I had only worked in daily newspapers, and of course I knew how to do it. What are your memories of March 12, 2001, your launch day?