PRSay

APRIL 18, 2016

Is ad-blocking ethical? Those that favor ad blocking say that Web ads are abusive, annoying, distracting and time-consuming and therefore ad blocking is a legitimate defensive measure. The ethical issue here fits in the category of a “right” versus ‘right” dilemma, a conflict of legitimate values.

Ethics 60

Ethics Web Advertising Advertising 60

Newsfile

DECEMBER 20, 2023

This heightened environmental goal is compelling businesses to adopt more stringent measures in line with these objectives. First, different companies report varied data , leading to inconsistent ESG measurements. Second, privacy and ethics are key concerns. C global warming temperature limit.

Tools 52

Tools Report Energy Case Study 52

Wadds Inc.

NOVEMBER 30, 2023

The book focuses on the benefits of new AI tools but highlights the need for human skills in areas such as emotional intelligence, ethics, and relationship building. It also carries a heavy duty disclaimer about data privacy, security and fact-checking.

Tools 52

Tools Handbook Publicity Analysis 52

Stephen Waddington

FEBRUARY 24, 2020

They must work in tandem with tech developers to ensure new technology is sufficiently regulated and ethically implemented. The measures the tech platforms are already taking to combat these issues are a result of dialogue with other sectors and institutions, so it’s essential we remain open to collaboration.

Government 78

Government Policies Ethics Media 78

Sword and the Script

MAY 25, 2021

The statistic on sharing data speaks directly to the marketing shop because many measure success, at least in part, based on event and content registration forms completed. The 10 ways to build trust are: 74% trust a business that “respects and protects customers’ data, privacy and security.”. 88% will buy more from a business.

Brand 111

Brand Branding Survey Customer Service 111

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PRSay

NOVEMBER 16, 2016

Big data offers insights that enable customization and pose new cyber security and privacy issues. Our Code of Ethics remains the standard for performance, and we have added a collegiate credential. This plan brings vision, intention and qualitative and quantitative measures to track our progress.

Privacy 60

Privacy Ethics Mobile Big Data 60

Stephen Waddington

MARCH 8, 2019

The 10 principles are a good place to start a discussion about the future regulation of the internet.

Government 62

Government Privacy Education Web 62

PR Conversations

AUGUST 7, 2014

We are not just talking about a few people sporting Google Glasses, or measuring their heartbeats via the latest wristband or smart watch. If, on the other hand, my dress, smart jacket or t-shirt is monitoring, measuring and capturing data…what then? Strip search will take on a new and vastly more public dimension. The wake up call.

Publicity 87

Publicity Ethics Technology Government 87

Sword and the Script

DECEMBER 20, 2022

The internet created an obsession among marketers for measurement, but it overcorrected over the last 10 years or so. There are ethical and practical issues around it, but it’s a breakthrough that’s all the more impressive given the expectation of an improved, next-gen model next year. next year, down from 6.4%

Marketing 190

Marketing Content Marketing Data Social Media 190

Sword and the Script

DECEMBER 11, 2018

Metrics like average-top-of funnel-audience-viewing-time and new-brand-search-frequency will be incorporated to measure latent brand searches generated anew from social videos. PR teams will be measured by inputted organic brand conversion lift and Google Trends. 15) Ethics in PR revisited. 7: Lou Hoffman.

Social Media 93

Social Media Marketing Media Creativity 93

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. ” ~ Prof.

Writing 194

Writing Communications Marketing B2B 194