Flack's Revenge

DECEMBER 5, 2018

In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies. I have been blogging about challenges confronting digital PR and social media marketing.

Social Media 149

Social Media Marketing Media B2B 149

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

At a certain point, most small businesses outgrow their first forays into public relations. These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. But we in public relations do.

Company 136

Company Interviews Reputation Privacy 136

ImPRessions - Crenshaw Communications

MAY 18, 2018

Some customers are initially attracted to certain brands because they like their ad message. Others are loyal because of a good experience with product quality or customer service. Public relations programs are designed to bring such values into the public conversation. 4 ways PR creates brand attachment.

Brand 149

Brand Branding Storytelling B2B 149

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. For example, Patagonia weighing in on environmental issues probably resonates with their customers. The Annenberg survey listed data privacy, health care and diversity as social issues.

Technology 128

Technology Study Communications Survey 128

PRSay

NOVEMBER 16, 2016

Dear Member, Change has become the new normal for public relations and communications professionals, and developments continue to emerge. Big data offers insights that enable customization and pose new cyber security and privacy issues. Millennials have surpassed baby boomers as the largest segment in the workforce.

Privacy 60

Privacy Ethics Mobile Big Data 60

Rock the Status Quo

MARCH 30, 2015

Brand opportunities for its messenger app that could take public Facebook conversations to a private level – labeled Messenger Business – and an update to the comments feature could allow website-based comments to show up on a Facebook story. It could help customers by saving them a few mouse clicks. ” Okay.

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Buzzstream

JANUARY 5, 2024

They typically use a mix of public data, crawling technologies, and databases to find and verify email addresses. At this point, ChatGPT can’t find someone’s email address for you for obvious privacy concerns. Ask a Company’s Site Chat Many brands incorporate customer service chats directly into their website.

How To 83

How To LinkedIn Tools Google 83

Waxing UnLyrical

APRIL 30, 2013

” Susan’s friend then shared it to her personal Facebook page with the privacy setting “friends only.” Is your profile public? Unfortunately, the photo has been dramatically and digitally altered, distributed, and now widely available on the public domain. ” So, how did it all happen? Too funny!!!”

Social Media 111

Social Media Reddit Media Facebook 111

HMA Public Relations

AUGUST 2, 2018

Social media has become a crucial element for many brands' marketing and customer service success, creating important stakeholder engagement. appeared first on HMA Public Relations. However, social media engagement can be risky. Here are some common social media security risks among brands.

Social Media 40

Social Media Media Customer Service Brand 40

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. More show and less tell.

Marketing 189

Marketing Content Marketing Data Social Media 189

Stuart Bruce

OCTOBER 30, 2014

My name is Stuart Bruce and I’ve been tasked with speaking to you about the future of social media and its impact on public relations. I’m a member of the elected council of the UK’s Chartered Institute of Public Relations and also a founder member of its social media panel. Public relations has always relied on relationships.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stuart Bruce

SEPTEMBER 16, 2017

We bought our first Amazon Echo just under a month ago and since then I’ve been having fun figuring out how we can use it for the family and thinking about the potential uses of voice interfaces for public relations and corporate communications. Perfect for privacy freaks, but if you’re a privacy freak you probably wouldn’t have one anyway.

Google 111

Google Corporate Local Privacy 111

wiredPRworks

FEBRUARY 11, 2016

Promote your business and amplify your message across communication channels: Public Relations and Social Media. Why customer experience is more important than customer services. Design a customer-focused marketing plan that integrates directly to your customer's community. Shaping your brand's reputation.

Training 45

Training LinkedIn Marketing Pinterest 45

Sword and the Script

DECEMBER 11, 2018

Creativity over productivity: The volume of noise in the digital realm is beyond bearable and the public relations professionals that stand a chance must ditch their multi-pitch phone and email productivity for remarkable, creative campaigns on behalf of the brands they represent. “I 16) Customer-centric companies win. “In

Social Media 91

Social Media Marketing Media Creativity 91

The Hoffman Agency

MARCH 11, 2019

Many businesses, of course, rely on collecting, analysing and using personal data to succeed — for instance in marketing and customer service — and the concern was that GDPR would see this ability significantly limited, as consumers opted-out (or declined to opt-in) to their data being collected used in these ways.

Data 28

Data Agency Industry Privacy 28

Waxing UnLyrical

MARCH 9, 2016

Who on earth in public relations, marketing or social media would hire me?! I checked my email, and Elliott from Customer Service at Instagram had messaged me back telling me to give the email address tied to the account. Communicate to your publics that the account was hacked and doesn’t represent you as a person.

Instagram 40

Instagram Privacy Guidelines Social Media 40

Waxing UnLyrical

MARCH 9, 2016

Who on earth in public relations, marketing or social media would hire me?! I checked my email, and Elliott from Customer Service at Instagram had messaged me back telling me to give the email address tied to the account. Communicate to your publics that the account was hacked and doesn’t represent you as a person.

Instagram 32

Instagram Privacy Guidelines Social Media 32